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Crowdfunding has been around for many years, and the launch of the Honeyfund app hopes to capitalise on the move towards ‘experiences ’not ‘stuff’ that so many millennials susbscribe to.
As a soon to be newlywed myself, the idea of asking friends and family for a contribution to a dream honeymoon sounds very appealing indeed…
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Honeyfund is the seventh-most-used wedding registry in the U.S., with a big boost following the founders’ appearance on ABC’s Shark Tank and an investment from Kevin “Mr. Wonderful” O’Leary. The company also further expanded to other verticals with Plumfund, where users can raise money for anything ranging from charities, medical issues, sports teams, anniversaries, birthdays and much more.
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